A bridal show alternative.
Complete with dinner and drinks, an emotional vow-renewal ceremony and a dance-party reception, The Big Fake Wedding (formerly known as The NotWedding) has become a killer alternative to a bridal show. The Big Fake Wedding was the first event of its kind when it was founded in 2008, and the first event attracted 300 guests and a consistent question: when is the next one? Now, The Big Fake Wedding has become the most uniquely curated and most far-reaching bridal show alternative in the nation, with over 100 events under its belt from Los Angeles to New York and all in between.
For brides and grooms, the event serves as a source of inspiration, a resource in finding trusted wedding vendors and an emotional reminder to plan for what comes after the wedding: a marriage! For participating wedding vendors, the event exposes their business to new referral sources, while also exposing each vendor to a wealth of inspiration, resources and confidence to take their business to the next level.
I started The Big Fake Wedding in 2008 originally as a way to market my new wedding photography business. In the eight years that followed, I earned what I refer to as my "DIY MBA", as I learned about everything from trademarks to balance sheets to hiring and firing to risk tolerance. I sold the business at the end of 2016, and I am thrilled to watch it flourish under its new leadership.